OUR STORY

One of only three Wisconsin swim schools for children approved by the United States Swim School Association, SwimWest offers a proven approach to water safety. We have set the standard for swim education from infants to adults with a progressive curriculum that grows as they learn.

IT STARTED WITH A GOAL

Owner, Karen Kittelson Clay, launched swim school, SwimWest Swim School, Inc, in 1990. Her approach centers strongly around water safety and her love for children. Deeply affected by the drowning death of her father, her passion for water safety grew with a mission to be  a world without drowning.

AN EARLY ENTREPRENEURIAL SPIRIT

After graduating with a degree in exercise physiology and sports management from the University of Minnesota in 1989, Karen decided to challenge herself into owning her own business. At that time, she was already teaching ‘learn to swim’ courses, so the choice to start a swim school seemed a natural fit. 

OUR LEARN TO SWIM APPROACH 

SwimWest curriculum teaches developmentally-appropriate learn- to- swim and safety skills at every age and ability level. This creates more confident swimmers and parents, allowing families to enjoy the water together. One week during the spring and fall, we have all of our students review and practice key water safety activities.

SwimWest knows learning happens best when a student is having fun. That’s why we seize the opportunity during swim classes to make learning playful and exciting. Before the student knows it, they’ve learned stroke fundamentals and how to be safer in and around the water all while having a great time.

OUR STORY CONTINUES

Over the past 30 years, we have developed confident swimmers at all levels. Our continual goal is to create happy swimmers while raising the standard for safer swimming in our community. Everyday there is a new success story, a new smile, a frightened child that begins to understand the aquatic world. We work to build smiles, confidence and success. Our half-an-hour, once-a-week, swim lesson philosophy works! We have a proven approach backed by decades of success. Effectively trained staff who make learning fun. A love of swimming and teaching kids with our hearts. It all adds up to lasting results and investment in children and adults.

SwimWest also has Adult and Senior Water Exercise Classes, Lap and Recreational Swimming, and Homeschool PE Classes.

 SWIM SAFER  |  SWIM SMARTER

West Madison • 608.831.6829customerservice@swimwest.com
Fitchburg • 608.276.7946fitchburg@swimwest.com